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Give cold callers the cold shoulder

A scheme to deter cold callers and rogue traders can help neighbours work together to ward off doorstep criminals in Redditch this autumn.

Nominated Neighbour uses bright yellow window stickers to show potential house callers that that they will only been seen if accompanied by a known and trusted person after their identity has been verified by that person.

All it takes is a neighbour, family friend or family member to agree to be nominated and have callers directed to them.

The scheme deters scam callers, who will not want their identity to be checked.

Cllr Nyear Nazir, Redditch Borough Council’s Portfolio Holder for Community Services and Regulatory Services, said: “Unfortunately doorstep crime is a problem that never goes away. Some con artists and rogue traders will knock on doors to see if they can bamboozle someone, often leaving the householder out of pocket and shaken up. But as the people already using Nominated Neighbour know, this scheme can give cold callers the cold shoulder. If you think it could be right for you or someone you know, then why not get in touch. It’s free, and our Community Safety team can offer guidance and support.”

Cllr Matt Dormer, Leader of Redditch Borough Council, said: “By harnessing a partnership of police, council, and neighbourly support, this scheme is effective help for residents concerned about doorstep crime.”

Nominated Neighbour has been warding off doorstep criminals and rogue traders since 2017, with every member asked reporting significantly fewer cold callers or, in the majority of cases, a complete stop. Here are what some scheme members have said:

“I’ve had no cold callers since. Prior to this I was constantly harassed by people at the door, making me feel vulnerable.”

“I’ve had people see the sticker and go away. I definitely feel safer.”

“The salespeople have stopped.”

The scheme is free, as it is funded by the West Mercia Police and Crime Commissioner to help reduce doorstep crime, and it is delivered to homes by the North Worcestershire Community Safety Partnership.

In addition to the window sticker a pack containing useful information on keeping safe is also provided.

For further information and details of how to join the scheme contact our Community Safety team.